Company is formed by Ernest Sime under the name ‘E. Sime and Co. Ltd.’ as a reseller of automotive parts in Lower Hutt, New Zealand.
Ken Sime, the 2nd generation of the Sime family, joins the company.
Ernest Sime passes away.
Malcolm Sime, the 3rd generation of the Sime family, joins the company.
Malcolm Sime becomes General Manager of the company.
Company diversifies when it moves into the hardware market and creates professional markets within New Zealand.
Company opens up in Australia within the professional markets.
Ken Sime passes away.
John Beach is appointed to the position of Chief Executive Officer.
Company expands into South East Asia, based in Singapore.